Zone publicitaire
ENAd zone
A single placement on a publisher's site: one slot, one format, one tag. Zones are the unit publishers create, price with a floor, and report on.
Utilisé dans des articles de blog
Guides qui utilisent «Zone publicitaire» le plus — la définition en pratique.
Termes associés
Display ad
A standard image banner in a fixed slot. Adgora serves six IAB sizes. Specs and pricing →
Native ad
A paid unit styled to match the surrounding content — headline, thumbnail and text that read rather than shout. Specs a…
Push ad
A short clickable message delivered to opt-in subscribers as a notification. Cheap, high attention, well suited to impu…
Push web
A true browser notification sent to users who subscribed on a specific site via a service worker. Reaches people after…
Popunder
A full page opened in a tab behind the user's window. No creative — the landing page is the ad. The cheapest volume ava…
Interstitial
A full-screen ad at a natural break between pages. The highest eCPM of any format, and the most sensitive to timing. Sp…
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Lancez une campagne avec un budget crypto, ou ajoutez une zone et conservez 70% de ce qu'elle rapporte.
