Guides

The Adgora blog explains how to buy and sell online advertising when money moves in cryptocurrency instead of through banks. If you run campaigns, these guides show how to pick a pricing model (CPC, CPM, or CPA), match an offer to the right geo and device, track conversions with server-to-server postbacks, and fund a balance with TON or USDT. If you publish, they walk through monetizing a website with a single ad tag or web-push, understanding eCPM and fill rate, and cashing out a 70% revenue share from a $10 minimum.

Every article is written for performance marketers, dropshippers, affiliates, and web publishers who want concrete mechanics rather than hype. Start with the complete crypto advertising guide for the big picture, compare billing models in CPC vs CPM vs CPA, learn placement and payout details in the website monetization guide, choose the right creative in ad formats explained, and scale paid traffic profitably with the dropshipping playbook. Each guide is accurate to how Adgora actually works — the same targeting, auction, and crypto settlement that power the live network.

Why crypto settlement matters for advertising: on-chain deposits and payouts are fast and final, so publishers are not held hostage to chargebacks and advertisers are not gated by a card processor's opinion of their business category. That single change — money that clears without a bank in the middle — is what lets a network pay a straight 70% revenue share, keep the payout floor at $10, and onboard buyers and publishers in regions where traditional ad-account payments routinely fail. The guides below turn that model into practical steps you can run today.