Specs
- Layout
- Responsive, in-feed
- Creative
- Title + text + image + landing URL
- Pricing
- CPC from $0.001 · CPM from $0.10
- Best for
- Trust-sensitive offers, content sites
CPC · CPM
Native Advertising
Blends into the page — headline, thumbnail, text that read as content.
01What it is
Native Ads
A paid placement styled like the content around it: a headline, a thumbnail, a line of text. Because it reads rather than shouts, it sidesteps banner blindness and earns warmer clicks — the words do the selling.
Pricing models
CPCpay per click
CPMpay per 1,000 impressions
Units in the ad server
What this format serves today, straight from the format table.
| Code | Size | |
|---|---|---|
native_card | Responsive |
02How to buy it · How to place it
Native Ads
CPC · CPM
For advertisers
- Reads as content — sidesteps banner blindness
- Contextual keyword and site-category targeting puts you beside relevant reading
- The page pre-qualifies the reader for you
- Ideal for offers that need room to be credible
How to buy it
Create an account and top up
Fund the balance in 24 cryptocurrencies via Payora (50 currency/network payment methods) — no card, no bank.
Set up the campaign
Choose this format, add the creative, set your bid, daily cap and targeting.
Or book an exact slot
In the catalog, pick a placement and one of the programs its publisher sells.
70% · TON · USDT
For publishers
- Among the highest-earning units on a content page
- Blends with your layout instead of cluttering it
- 70% revenue share, $10 payout floor
- Pairs naturally with contextual demand
How to place it
Add your site
Register as a publisher and add the domain for moderation.
Create a zone of this format
Choose the programs the zone sells and set your prices.
Paste the code
Put the tag where the ad should appear. Earnings are withdrawn from $10 in TON or USDT.
Paste it and the code below fills itself in. Nothing leaves your browser.
Zone tag
<ins class="adgora" data-zone="ZONE_KEY"></ins>
<script async src="https://ad.adgora.net/tag.js"></script>ZONE_KEY is a placeholder: the dashboard shows the code with your real key once the zone is created.
03Buying programs
How a placement is sold
A publisher chooses which of these programs a zone of this format sells and sets the price; an advertiser buys through one of them. The figures are live placements of this format.
1
open placement · on 1 sites
Browse them in the catalogPer unit
CPM
per 1,000 impressions
not on sale yet
Per unit
Per view
per impression, repeats included (non-unique)
not on sale yet
Per unit
Per unique
per unique visitor per day
not on sale yet
Per unit
CPC
per click
not on sale yet
Per unit
Verified-human CPM
per 1,000 impressions, verified-human premium tier
not on sale yet
Flat fee
Weekly
flat fee, slot reserved 7 days
not on sale yet
Flat fee
Monthly
flat fee, slot reserved 30 days
not on sale yet
Budget
What a budget buys at the minimum bid
Pricing model
—
clicks at most
A ceiling at the network minimum (CPC $0.001, CPM $0.10). The auction sets the real price, so plan for fewer.
Launch a campaign04Targeting available
Targeting available
Layer any of these on a campaign: country, device, operating system, browser, language, page categories, contextual keywords, dayparting, site whitelist and blacklist, frequency capping, and retargeting audiences. Every bid competes in an eCPM-normalized first-price auction, so sharper targeting beats a bigger bid.
CountryDeviceOperating systemBrowserLanguagePage categoriesContextual keywordsDaypartingSite whitelist & blacklistFrequency cappingRetargeting audiences
05Questions
Questions
Want the deep dive? Read the full guide:
Native Advertising: How to Write Native Ads That Convert
Learn moreWhat is a native ad?
A native ad matches the look of the page it sits on — a headline, thumbnail and short text styled like the surrounding content rather than framed as a banner. Users read it the way they read the page, which is why it consistently out-engages display on the same traffic.
How is native priced on Adgora?
CPC or CPM, with your own bid and daily cap. Because bids are normalized to an effective CPM in a first-price auction, a native card with a strong click-through rate can out-compete a higher raw CPM bid for the same placement.
What targeting works best with native?
Contextual keywords and site categories, because native leans on the page for its persuasion. Show a trading tool on trading articles and the context does half the qualifying — no user profile required.
Can publishers run native alongside banners?
Yes, and most should. Native typically earns more per impression than a banner in the same slot, and mixing formats raises your blended eCPM without adding clutter.
Ready to run native ads?
Fund a budget in 24 cryptocurrencies via Payora (50 currency/network payment methods) and launch in minutes — or add a zone and start earning a 70% share.
