Bot traffic
Automated requests that render pages and fire impressions no human ever saw. See ad fraud protection.
Used in blog articles
Guides that use «Bot traffic» most — the definition in practice.
- Crypto Ad Network Traffic Quality: How to Evaluate Real Traffic and Avoid Low-Quality Clicks5 mentions 12 min read
- What a Crypto Ad Network for Adult Traffic Is1 mention 11 min read
- What a crypto ad network tracking setup includes1 mention 13 min read
- Crypto Ad Network vs Traditional Ad Network1 mention 11 min read
- Ad Fraud in 2026: How Click Fraud Works and How to Stop It1 mention 7 min read
- Crypto Advertising: The Complete 2026 Guide1 mention 8 min read
Related terms
Invalid traffic
Impressions or clicks that did not come from a genuine interested human — bots, accidental clicks, repeated clicks from…
Click fraud
Deliberately generating clicks that can never convert, to drain a budget or inflate a payout. The pattern is repetition…
De-duplication
Discarding repeat activity so it is not billed twice. Adgora de-duplicates clicks by hashed IP, creative and day, and c…
Brand safety
Controlling the context an ad appears in, so a buyer's message does not land beside content that damages it. See the br…
Moderation
The review a site or creative passes before it can serve. Keeps junk supply out of the marketplace — which is what keep…
Fill rate
The share of ad requests that returned an ad. A low fill rate usually means a floor set above what the inventory clears…
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